CAROL SANFORD

• The Responsible Business: Reimagining Sustainability

  Carol Sanford

  Most businesses have really good intentions, but they have an incomplete focus for the conversation and therefore their intended results. They are conversing on the old questions, not the new ones. They have to change the conversation. 

  This way of engaging organizations uses the real potential that capitalism offers- entrepreneurial spirit, individual determination, and creativity that happens every day and everywhere, not just in one function.