Adele Sommers

Adele Sommers

Adele Sommers, Ph.D. is the author of the award-winning "Straight Talk on Boosting Business Performance" success program. She helps people start up, tune up, or make over their businesses; align their life passions with their business purposes; and "discover and recover" the profits their businesses may be losing daily through overlooked performance potential.

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Tell An Engaging Story In Just 90 Seconds

Can you tell your story in 90 seconds? Similar to an elevator pitch, I’m talking about a full synopsis of a presentation, hypothesis, proposal, or mission statement.

If you’ve ever had to sell an idea for a project, for example, you know that mustering facts and data entails only part of the process. You’ll also need to add emotional appeal that will lead your audience to assimilate your ideas in their minds, hearts, and souls. This article offers highlights of a potent presentation approach, and suggests how to take it a step further by distilling your thoughts into an interest-building, 90-second synopsis.

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Labels: communication practices  personal & career development