Aim Your Sights at Your Customers' Downstream Success

Do you strive to ensure that your customers enjoy downstream success? Are you mostly concerned with your own financial gain, or do you also express a desire to see that your customers will succeed? If it’s the latter, are you consciously considering the success of your customers’ customers, or even of your customers’ customers’ customers?

Without a plan for ensuring an ongoing chain of satisfaction, you can run the risk of developing products, services, or customized solutions that might fill your coffers but not provide any significant or lasting benefits to others.

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Labels: communication practices  personal & career development  success factors